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Ecological recycling as ideology

example · retold in 3 talks

Demands to recycle and sort Coke cans translate a structural problem (how to restructure the economy) into personal moral responsibility, making subjects feel they've done their duty toward Mother Earth while leaving systemic causes untouched.

As told 2

“did you recycle that paper did you throw all the newspapers aside this is to make us feel good ... they translate a social problem ... into personal responsibility this is ideology at its purest”
“you do that stupid recycling and you can go on living as usual”
1:27:54 Racial Enjoyments2016-11 · 1:50:03

What it carries

one story, many jobs: the ideas this anecdote is deployed to argue, one tally mark per use (an idea page shows the same relation from the other end, as its shelf of stories)

Its cast and sources

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alongside works

Every retelling 2

Demands to recycle and sort Coke cans translate a structural problem (how to restructure the economy) into personal moral responsibility, making subjects feel they've done their duty toward Mother Earth while leaving systemic causes untouched., illustrating ideology at its purest,personal responsibility as ideology,ideology
1:27:54 Racial Enjoyments2016-11 · 1:50:03
When asked what you personally do about ecology, you are told to recycle coke cans, the ideological mechanism makes you individually guilty for a structural problem and then offers a trivial personal absolution, letting you 'go on living as usual'., illustrating ideology,ecology and capitalism,interpellation